2/24 Bauhaus

Abstract forms

Polar axis

Fundamental opposites shaping the world

New typography

horizontal/Vertical lines

asymmetrical equilibrium

same philosophy used in 2d was translated to 3d

art could be used to changed society

apprentice master

Functional needs

Red closest to black in regards to dominance

strongly influenced by expressionism

rejected rationalism

Today we went touched a couple of topics which included the De Stijl, Bauhaus school, and Moholy Nagy. De stijl was started in the same year as the Russian revolution. This movement focused on the spiritual and intellectual of their work. The De Stijl movement shared the same goals as malevich and the suprematists.
The Bauhaus was a school that was way ahed of time. Very few people understood it and this caused some controversy to occur. It was the the model for most art schools in the 20th century. It had two locations in weimar and dessau. The prelimenary course was run by itten. moholoy nagy is considered a bauhaus master. Heavily influenced by Lisstizky. Photoplastics also came into play around this time. It expanded the role of photography in design context. Moholy nagy crated a workshop in 1925 called typophoto. New materials such as kinecic motion and light we're starting to be used. The Bauhaus did a bunch of different things that usually did not occur. They had 150 students half of which where girls which was not seen before. They where limited to textiles, book binding, and ceramics. One of the main focuses at one point was acrhitecture where they used horizontal and vertical lines to create buildlings. They focused on removing clutter and making space. The Bauhaus played a huge role in graphic design. We saw a lot of different things come out of this school. The teaching style is tha of master and apprentice which was also rarely seen. This paved the way for future art and design schools. I think its interesting to see where some of these teaching methods occured

Feb 17th, Suprematism/Constructivism

Suprematism
Constructivism
atmospheric
strength
force
corporate communication
grand communication
bold letterform
mechanized
collage
point of view
industrial fabrication
diagonals
film in the context of a book



Here we see the beginning of two movements Russian suprematism and constructivism. Suprematism was centered around pure form and color and was meant to be metaphysical in nature. This new movement with modern graphic design helps establish geometric structure and where the art experience was obtained by abstraction. The constructivist began to emerge around 1917 and where focused with the role of art in a revolution. The use of montage and collage where used for grand communication. Around the 1920's is where things get interesting where we see an ideological split with Malevich and Kandinsky insisting that art must remain spiritual where, Rodchenko and others that swore by perfection through control. Photographs play a large role her to keep pushing the idea of grand communication. The whole process was mechanized. Flipped text to show strength and force. Photos at this point where also used to create myth through point of view, macro/micro, and collage. This is where photos start to get really pushed. They create this sort of atmosphere that illustrations just couldn't achieve. Images where used in repetition to make a certain point. This is a pivotal point in graphic design.

Reduction
Formal structure
juxtaposition
trademark association
building a brand
WW2
futurism
typographic materiality
movement
motion
propaganda art
automatism

This is what i've been waiting to learn about. Poster art comes around, that creates this whole sort of movement. One of the main ways to help communicate ideas. We see Lucian Bernhard an early pioneer who focused on reduction of iconicity. We as designers tend to want to over design, we have to learn to step back from our work and stop from over working it. More is not always better. Bernhard applies synthetic cubism/ symbolic naturalism to create this work made up of shape and sign.
We also see the modern poster evolve into a whole new level. They begin to be used as propoganda during the World Wars. Through this they where able to create fear and uncertainty in the audience which helped persuade for the war.This helped boost morale, recruit, and even hepled raise money This brings up an idea that we must be aware that the work we create will be read by people. The messages that we convey will hopefully persuade people and make them think. This can affect people greatly and to what extent will our message be good? Can it also be used for evil? I also liked the futurists they helped create a whole slew of things that helped change the way we use type today.