consistency of placement
double page spread
visual unit
Herbert bayer
capitalistic attitudes values
lester beal self taught
playful puns
paul rand
alexey brodovitch
lower light
editorial deisgn
age of information
isotype
emblematic elements
Anton stankowski illustration swish practice
Hass Grotesk

Ah so the information age is upon us. We begin to see a pictorial language begin to emerge that
is used for communicating information. This type of style drew from early Plakastil and engineering techniques implementing the use of rational and systematic ways. Around this time we see Ladislav Sutnar develop a philosophy towards structuring text. We begin to see the double page spread become a visual unit. This is very exciting, graphic design is constantly evolving into this amazing beast. Sutnar brings talks about certain principles that designers should be aware of such as visual continuity, simplicity, and optical interest. I recently have begun messing around with info graphics and seeing how they are made, its stunning to see how see how it all came together.